Ricky.

Based in Jakarta, Indonesia

Ricky
Almahenrah

Multifaceted Digital Marketing Leader | 10+ Years of Data-Driven Growth

I optimize marketing budgets against strict KPIs so your advertising growth stays highly effective and deeply scalable — across Social Media, Advertising, Website Development, SEO and SEM.

Work with meTry the ad calculator

10+

Years of experience

9.5x

Peak ROAS (Malaysia, Qoala)

+322%

Transaction volume (UniPin)

20K+

Keywords mapped (Prestisa)

Core Competencies

Digital Marketing

90%

Strategic oversight, SEM, KPI management

Content Marketing

85%

Strategy, copywriting, audience engagement

Social Media

80%

Community management, paid social ads

Web Development

75%

CMS, UI/UX, e-commerce integration

Tech Stack Ecosystem

Analytics & SEO

Google Analytics logoGoogle AnalyticsSearch Console logoSearch ConsoleTag Manager logoTag ManagerSEMrush logoSEMrushAhrefs logoAhrefs

Advertising

Google Ads logoGoogle AdsMeta Ads logoMeta AdsTikTok Ads logoTikTok AdsLinkedIn Ads logoLinkedIn AdsAdform logoAdformAppsFlyer logoAppsFlyer

CRM & Social

HubSpot logoHubSpotZendesk logoZendeskIntercom logoIntercomHootsuite logoHootsuiteSprout Social logoSprout Social

Email & Productivity

Mailchimp logoMailchimpSendinblue logoSendinblueMessageBird logoMessageBirdTrello logoTrelloCanva logoCanva

Selected Work & Impact

Ringkas

Jakarta

Senior Executive Digital Marketing

  • Instagram growth 800 → 8,000 in 6 months, plus IG verification
  • >10,000 high-quality leads with strong conversion performance
  • SEO from scratch: "Pengajuan KPR" moved from page 2 to page 1

Bank Neo Commerce

Jun 2022 – May 2023

Digital Marketing Performance Strategist

  • TikTok follower growth in 2 months on a minimum budget
  • Reduced negative ad sentiment and lifted audience quality
  • Retargeting to lower cost per account acquisition

Qoala

May 2021 – Jun 2022

Digital Marketing Lead

  • Indonesia ROAS 1.5x → 6x
  • Malaysia ROAS 2x → 9.5x
  • Consistent MoM GWP growth through 2021

UniPin

Apr 2020 – May 2021

Digital Marketing Executive

  • Active users +201%, revenue +254%
  • Transaction volume +322%
  • Campaign conversion rates 100% – 516%

BFI Finance

Oct 2020 – Dec 2020

Digital IMC & Social Media Lead

  • 1,504 leads from IDR 8 Mio ad spend (CPL Rp 4,500)
  • IDR 1.339B revenue from funded contracts
  • FB Ads CTR improved from 1–2% to 5%

Prestisa

High-volume SEM

Search Engine Marketing

  • 20,000+ targeted keywords mapped to landing pages
  • 2,000+ responsive ad texts written and deployed
  • Total marketing spend held at 10–12% of total sales

Ready to Scale Your Digital Growth?

Bringing 10+ years of T-shaped marketing expertise, aggressive budget optimization, and technical fluency to your next major project.

Get in touch